No more Content Aggregation – let’s do Content Curation to bring value to readers along with search engine position
Content Aggregation (which is just a fancy term for the automated gathering of links and content from the web) can be viewed on sites like Google News and several other news kind of websites. Generally, this kind of aggregation may be seen being a good thing for content creators and content publishers and uptill recently, it was upto the technology to do this – meaning – automated scripts or bots – that could help fill up content from different sources. The part of content creation was and has generally been a very human effort.
But all this is now changing with Content Curation — what is content curation? – It is the act of human editors adding their work to the computer programs that gather, collate, organize and filter content.
An wonderful blog post about “content curation” is found on Robin Good’s weblog – . You absolutely need to read this. It’s a guest post by Rohit Bhargava, the author of an brilliant book called “Personality Not Included”.
Here’s a part from Robin’s blog
“A Content Curator is someone who continually finds, groups, organizes and shares the best and most relevant content on a specific issue online.”
“Curation comes up when search stops working,” says author and NYU Professor Clay Shirky. But this is far more than just a human-powered filter – like a Wikipedia or related human based content aggregation service. “Curation comes up when people realize that the world is no longer only about information seeking, it is also (now) about synchronizing communities together.”
One of the reasons that human curation is so very critical is simply because of the vast amount of people who’re now making and sharing media. “Everyone today is a media outlet”, says Shirky. “The point of everyone being a media outlet is really not at all complex – rather it’s quite simple. It means that we can all put things out in the public view now.”
So who are these content curators? What can they gather and re-publish? Do they have the right to get paid for curation? If so, who’s adding the real value, the content makers or the curators/publishers?
According to Dr. Peter Spaepen,
“If you are a blogger and want to put good content out there for your readers – your job should be to be the “content curator” – nothing more. You don’t have to write your own opinion and you don’t have to put a lot of time in writing a post. It’s not supposed to win a Pulitzer Price. Your only goal is to get the “market news” on your blog and get it indexed by Google.”
These questions are still being answered by the community but for now, let’s deal with how you can use 5 great wordpress plugins to bring content curation to your own blogs – these are all wordpress plugins and all of them are free so there is no reason not to try them – if you try one or more of these, leave me a comment and let me know what you think of these tools.
July 23, 2010 4 Comments
The most effective kept secrets on the internet for generating backlinks and traffic. It’s really a wonder why more and more people don’t make use of article writing on a regular basis. There are hundreds of hundreds people who do submit a press release, but a number of them don’t do it right nor make use of the linking and exposure they might escape them.
Whatever your business model is, it is imperative to take press releases seriously. For small business seo as well as cost effective seo needs, doing regular press releases is a must.
Site #1: http://www.bignews.biz/ (PR 4, Alexa Rank 6908)
BigNews is a great web site. You could get your Anchored Backlink here. By submitting your news to BigNews, you will also get a chance to see your Press Release in Google News. This is due to the fact that BigNews can be syndicated by Google News in several categories. This will definitely help with your search engine optimization goals
BigNews is a PR 4 website. It has a pretty good internal linking structure, so that your backlink will enjoy the internal backlinks.
Site #2: http://www.transworldnews.com/ (PR 5, Alexa Rank 10685)
TransWorldNews is another great Press Release website that allows anchored backlinks. They have a great external syndication too. Good internal linking structure gives them a PR 5. Your Press Release stands to gain good exposure and back links from TransWorldNews.
Site #3: http://www.freepressrelease.com.au/ (PR 4, Alexa Rank 17994)
Another PR 4 Press Release site is FreePressRelease Australia. It has good syndication as well. An added benefit is that if your website is hosted in a server located in Australia, you will see a sudden jump in ranking, simply because many Australian sites syndicate its news, which in turn, syndicate the backlinks together, so you can get many backlinks from Australian sites. The great PR means that has good potential to boost your page rank and provide you with what you need in terms of search engine optimization
Site #4: http://www.webnewswire.com/ (PR 5, Alexa Rank 24513)
WebNewsWire is a very reputable Press Release wire. It also allows anchored backlink within the Press Release.
A PR 5 Press Release site it is very reputable and has one of the best external syndication in place. Another great site for generating backlinks and increasing your SEO score.
Site #5: http://www.pressexposure.com/ (PR 5, Alexa Rank 14453)
Press Exposure is a PR 5 site. It is easy to submit a Press Release, has good internal linking and is very well syndicated externally.
Site #6: http://www.newsreleaser.com/ (PR 2, Alexa Rank 53453)
This site is a special. It does not look like a backlink is there, but when you move your mouse over, you will see it is actually a backlink. It is also well syndicated. It used to be a PR5 but has dropped to PR2 but is still quite powerful.
Site #7: http://www.healthprspider.com/ (PR 3, Alexa Rank 44947)
From the Press Release itself, it does not seem like a backlink. But when you click on view page source, you can see it is actually a backlink.
June 25, 2010 No Comments